Top 5 Drawing & Coloring Apps on iOS in Sweden: Q4 2023

During the fourth quarter of 2023, the top Drawing & Coloring apps on iOS in Sweden exhibited diverse performance trends across downloads, revenue, and weekly active users (WAUs). Below, we analyze the data for each app, sourced from Sensor Tower.

My Coloring Book displayed a significant spike in downloads at the beginning of November, reaching approximately 17.6K. However, this number declined steadily, ending the quarter with around 686 downloads in the final week of December. WAUs also experienced an initial surge to about 22.8K in mid-November, followed by a gradual decrease to 8.3K by the end of the quarter.

Color by Number：Coloring Games saw a consistent revenue stream, peaking at roughly $3.1K in the week of November 20. Downloads fluctuated, with a notable increase to around 2.4K at the end of October and a similar rise to 2.3K in the final week of December. WAUs showed a gradual upward trend, peaking at about 11.6K in the last week of December.

Happy Color by Numbers Game maintained a stable performance in terms of WAUs, starting at approximately 19.6K and ending the quarter at around 24.3K. Downloads peaked at 2.1K in early November but saw some fluctuation, concluding with around 1.5K in the final week. Revenue remained relatively low, with a peak of $101 in the last week of December.

Zen Color - Color By Number experienced significant growth in downloads beginning in mid-November, reaching around 2.6K by the end of that month. WAUs mirrored this growth, peaking at approximately 5.2K in the final week of December. Revenue saw a modest increase, peaking at $82 in mid-December.

Color Page ASMR – Art Coloring had an increase in downloads, peaking at about 2.1K at the end of October, but saw a decline to 930 in the final week of December. WAUs peaked at around 4K at the end of October and then fluctuated, ending with approximately 2.9K in the last week of December.

For more detailed insights and data, visit Sensor Tower.